Most people have heard of Heineken, H&M, Dyson, IKEA, and Zara since they are among the world's most successful companies. Did you know that they have something else in common? They both manufacture their own products and sell them to the end customer. The 10 companies we have identified have achieved success by combining manufacturing and sales to the end customer. They have done this by creating concepts and methods that give them control over different parts of the business, ensuring that they reach further and deeper in their work than many of their competitors.