Retail and consumer-driven businesses are facing an increasingly competitive landscape, mostly driven by e-commerce. The competitor next door is no longer the only player you have to compete with. E-commerce, through its global reach, has become a force to be reckoned with. Today’s customers are well prepared, unfaithful, and demands a lot from their suppliers. Streamlining your processes for information and goods is no longer enough. The new competitive climate is going to drive a need to increase the innovation rate, streamlining internal and external processes as well as polishing every corner of the supply chain.